Dating two tier affiliate program
AND more often than not, it has nothing to do with the actual product. Most MLM’s have products that are vastly overpriced to support the compensation structure of the very program.
You are selling people into a scheme so they can do the same to others. Without overcharging for their products and without having fees or relying on recurring product orders (by the people within the program), an MLM would die out very quickly.
By the way, Monavie has since gone out of business and was deemed a scam. One of the biggest fallacies with an MLM program is that you are actually building a business.
Unlike Affiliate Marketing, where you are creating a website, a brand and a following (which is a business), in MLM you are undergoing a constant “hustle” cycle that requires you to always suck in that next person to your downline, shamelessly promoting the products and services to your family and friends, or even worse, have to buy the product yourself in order to remain part of the MLM…which can get very expensive. A pyramid will always stand high and the top block will always be supported if there is always MORE blocks underneath the upper level.
Often times when you are involved in a group and everyone thinks the same and acts the same, you don’t get any unique perspective.
Also, when you PAY for something you are instantly going to defend your purchase.
This more than validates that you were part of the program not for the quality of the product, rather the potential opportunity if you got other people involved in the product. Affiliate marketing is the act of promoting products to customers.
A backwards way of trying to do business and fundamentally, with MLM you are not creating a business. It it is not the act of promoting an opportunity to others with “products” hidden inside of the scheme somewhere.
I sold my Aunts and Uncles, my Cousins, tried to sell my friends, and of course my parents bought into my products because I thought I was an entrepreneur.
Unlike legitimate sales models, they rarely rely on selling quality products at a good price to customers.
They rely on selling people on the scheme fees so they can do so to others…the endless chain continues until people wake up to what is really going on. One of the most common tactics is for an MLM to work to gain authority for their product by getting “credentials” to put beside their name.
Same goes for the Stevie awards which are a completely unethical system for “awarding status” to many unethical companies.
There are many companies that have been taken out by the FTC for scamming that have also received awards of this nature. The most common and sometimes the only way people make money in MLM programs is from recruiting others into the scheme.